---
title: From Clicks to Committed | Engaging Networks
description: A webinar exploring how nonprofits can break through rising acquisition costs and more to build lasting supporter relationships.
image: https://info.engagingnetworks.net/hubfs/zoom%20webinar%20template-4.png
---

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Webinar On Demand

## From Clicks to Committed: A Smarter Path to New Donor Acquisition

#### **Gain practical frameworks and real-world strategies to increase your donor base.  **

##### ***Editor's note:** Gain access to a recording of a live webinar, hosted May 5th, 2026. Fill out the form to the right to access the full recording, which you can view at your convenience!*

The fundraising landscape has changed. Fewer people are donating. Competition for attention is intensifying. And the tactics that worked a decade ago often deliver diminishing returns at a higher cost. This webinar brings together four sector experts to map out a more effective, sustainable path to new donor acquisition: from how to reach untapped audiences, to how to convert interest into long-term support and more.

**What You'll Learn:**

- **Cost Control:** Proven strategies to break through rising acquisition costs and donor churn.
- **Untapped Audiences:** How to identify and reach new segments that your current outreach could be missing.
- **The Conversion Gap:** Practical steps to turn initial "interest" or one-time clicks into sustained, long-term support.
- **Creative Resilience:** How to use stronger, smarter creative to stand out in a crowded digital landscape.

**Meet your Presenters:**

**Mike Bird — Account Executive, Engaging Networks** (Host & Moderator) Moderating the session, framing the platform perspective, and connecting discussion points to how Engaging Networks supports nonprofit acquisition strategy.

**Amanda Lee — Sr. Director, The Aber Group** Leading the narrative arc on digital acquisition strategy, from audience targeting and creative to measurement and brand investment.

**Claire Kerr — Care2** Bringing the petition-to-donor model to life: How soft lead acquisition through petitions and advocacy actions can convert into committed financial supporters. 

**Michael Ragsdale — Holland Bloorview **Kids Rehabilitation Hospital**** Sharing first-hand insights on how these partnerships helped redefine his strategy and scale results. 

### Watch the Recording

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