Gain practical frameworks and real-world strategies to increase your donor base.  

Editor's note: Gain access to a recording of a live webinar, hosted May 5th, 2026. Fill out the form to the right to access the full recording, which you can view at your convenience!

The fundraising landscape has changed. Fewer people are donating. Competition for attention is intensifying. And the tactics that worked a decade ago often deliver diminishing returns at a higher cost. This webinar brings together four sector experts to map out a more effective, sustainable path to new donor acquisition: from how to reach untapped audiences, to how to convert interest into long-term support and more.

What You'll Learn:

• Cost Control: Proven strategies to break through rising acquisition costs and donor churn.
• Untapped Audiences: How to identify and reach new segments that your current outreach could be missing.
• The Conversion Gap: Practical steps to turn initial "interest" or one-time clicks into sustained, long-term support.
• Creative Resilience: How to use stronger, smarter creative to stand out in a crowded digital landscape.

Meet your Presenters:

Mike Bird — Account Executive, Engaging Networks (Host & Moderator) Moderating the session, framing the platform perspective, and connecting discussion points to how Engaging Networks supports nonprofit acquisition strategy.

Amanda Lee — Sr. Director, The Aber Group Leading the narrative arc on digital acquisition strategy, from audience targeting and creative to measurement and brand investment.

Claire Kerr — Care2 Bringing the petition-to-donor model to life: How soft lead acquisition through petitions and advocacy actions can convert into committed financial supporters. 

Michael Ragsdale — Holland Bloorview Kids Rehabilitation Hospital Sharing first-hand insights on how these partnerships helped redefine his strategy and scale results.